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  • Seven Takes Thailand by Storm
  • [2005-04-08]
  • Singer Seven, who released his second album entitled `Must Listen` in Thailand on April 7, is surrounded by crowds of Thai fans every time he stages an autograph event or promotion tour there. When the singer released his first album, `Just Listen,` in 2003, he earned the title of most popular foreign artist in Thailand in terms of album sales.

    Seven`s fans flock to greet their idol at the airport every time he visits Thailand. His album promotion crew said that over 300 fans greeted Seven at Bangkok International Airport on April 5, although the singer arrived late at night. Fans called out Seven`s name while local journalists competed to capture his images.

    At an April 7 autograph event marking the release of Seven`s second album in Thailand, some 2,000 fans flooded the venue in downtown Bangkok. As a result, the event, which was originally to last one and a half hours, was extended by 30 minutes in a gesture of gratitude to local fans.

    Before Seven`s second album was released in Thailand, its title song `Passion` reached the top of a local cable music channel's weekly music chart on April 2, beating out world-renowned artists, and remained at the top spot for three weeks in a row.

    "This is yet further proof of Seven`s success, comparable to the release of his first album in 2003. Back then, we sold 70,000 copies of the album in just five days of our promotion tour. Even local music industry experts were stunned," said Seven`s agency.

    The agency also added that the Thai company RS Record, which oversees the singer`s album promotion in Thailand, said Thai fans were very pleased to see a more musically mature image from Seven compared with his first album. RS Records said it was willing to spur the promotion efforts on the back of Seven`s skyrocketing popularity.

    On April 8, the last day of his promotion tour, Seven will hold a showcase and a press conference for more than 500 reporters from the record industry, local broadcasting companies, and the popular media. After that, he will return to Korea to participate in an April 9 autograph event in Daegu organized by LG Telecom, then fly to Japan the following day.

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