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  • Shin Sung-woo Named Goodwill Ambassador to New Zealand
  • [2005-05-26]
  • Singer/actor Shin Sung-woo has been named the goodwill ambassador to New Zealand. Shin received his appointment certificate from New Zealand's ambassador to Korea at a dinner that was held at the Hyatt Hotel on May 25.

    The New Zealand embassy officials said they chose Shin because of his unpretentious and unique image that fits well with the pristine image of their country. They also added that although Shin may look unapproachable or hard to bond with, he is a charming person in actuality, with the unlimited potential to transform others' lives.

    Shin will contribute to raising public awareness about New Zealand in Korea by participating in various events highlighting the culture of the island nation. It was reported that one of the biggest reasons Shin was selected as the goodwill ambassador was his appearance in a TV commercial for the New Zealand kiwi brand, `Zespri.`

    "We recommended Shin to the New Zealand embassy because he is very fond of New Zealand as a country where nature is preserved in its original state," said a person from Zespri.

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