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  • Lee Min Ho to become a new face for Jeju Air
  • [2014-02-07]



  • Hallyu star Lee Min-ho has become a new model for Jeju Airline.

     
    Jeju Air announced Monday that Lee Min-ho has been chosen as the promotional model for Jeju Airline, expanding its market gradually in Asia. 
     
    “We have selected our new model Lee Min-ho as one of the expansion strategies in Asian market themed Hallyu, considering that he is highly popular among Asian consumers in their twenties to forties in China, Japan, Thailand, the Philippines, Hong Kong and more,” Jeju Air added.
     
    K-pop idol group BigBang served as the model of Jeju Air last year. 
     
    Lee Min-ho will promote Jeju Airline by its brochure, video ads, and other ads inside and outside of planes for a year.
     
    Meanwhile, Lee Min-ho who starred in drama ‘Boys for Flowers’ also appeared in CCTV New Year’s Special ‘Chun Wan’ last week, watched by hundreds of millions Chinese viewers.
     

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