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  • JYJ Appointed as PR Ambassadors for Hallyu Expo in Japan
  • [2012-10-17]
  • Boy group JYJ have been selected as promotion ambassadors for a Hallyu Expo in Japan.

    A representative of CJS Entertainment, JYJ's agency, revealed on Monday that JYJ have been named ambassadors for the ‘2012 Korea Brand & Entertainment Expo (KBEE)'.

    The Expo will be the third of its kind this year, and is slated for November 14th to 16th at the Osaka-Intex Exhibition Centre in Japan.




    It is organized by the Korea Trade-Investment Promotion Agency (KOTRA) and the Korea Creative Content Agency (KOCCA) under the sponsorship by the Ministry of Knowledge Economy and the Ministry of Culture, Sports and Tourism.

    The agency said that as JYJ are seen as hallyu celebrities and are enjoying global popularity in Japan, China, Southeast Asia, Europe and Northern and Southern America, they have been named as promotion ambassadors for the event. JYJ have engaged in a range of activities, not only as singers but also actors in dramas, musicals and commercials.

    Their appointment ceremony will be held at the KOTRA headquarters Wednesday. [Yonhap]

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